Exit polls from the 2020 election show signs of a stronger Republican Party building a broader base. The Trump campaign focused on winning Black, Latino and Asian votes and, to a surprising extent, succeeded. President Trump’s percentage of black voters rose by 50% compared to 2016, and among Latino males he scored a competitive 36%. The GOP also saw a surge in Jewish support – from 24% to 31% – a rise that played a role in Trump’s Florida victory.
In another area, Republicans still have work to do: Self-described “moderate” voters – 40% of the overall electorate – picked Biden over Trump by nearly two-to-one.
Yes, conservatives are more numerous than liberals, so we can win without outright majorities among the moderates, but Republicans win best as a right-center coalition – and “moderate” shouldn’t be treated as a dirty word.